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Fulfilling Your Dreams by Changing Careers or How I went from drama teacher to Invention Marketing “Guru” : Armed with a masters degree in drama and three years teaching experience, I moved from New York to the New Jersey suburbs with my husband in 1970. To my surprise, unlike the NYC high schools, the Jersey schools did not have drama departments. |
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Meet The Nichepreneuer: Joan Lefkowitz is a true Nichepreneuer. As the head of Accessory Brainstorms, Lefkowitz acts as a licensing agent and marketing consultant for inventors who have made products of interest to the fashion and cosmetic industry, as well as what are known as lifestyle inventions. |
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Taking a cue from our successful client Neal Avery and Plane Clean Air, we are giving you some key tips for using an incredible sales and networking tool. The Trade Show. A trade show brings together vendors, customers, suppliers, distributors, manufacturers and more. Dependeing on the show, inventors can use the trade show as a catalyst to help kick things into high gear. |
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THE HERE AND NOW. In an uncertain economy, what can retailers do NOW to intrigue shoppers, make them feel good in this new moment, and encourage them to buy more of your product? GET INVENTIVE! Your product offers retailers a gift. The gift of originality and of escaping the expected. There are things that you can do to help your buyers make your product a three star sales champion. |
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What do you get when you cross an accessory organizer with a plush toy? Treasure Chest Pets™, or as their friends call them - TC Pets™. TC Pets™ are fun toys with a functional twist! They have oversized, removable pillow heads with soulful faces for snuggling, and foam plush bodies that organize accessories with secret compartments for special treasures! They are a fun way to put trinkets and hair accessories away. |
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